Director of Information Technology
As GPA’s Director of Information Technology, Manny Martinez creates responsive business solutions through innovative technology. He is responsible for the company’s network infrastructure, telecommunications, application development and support, disaster recovery planning, business process improvement, and oversees desktop support. Manny has excelled at GPA in part because of his continual drive to improve his knowledge base, and because of his emphasis on communicating with coworkers to help them overcome their challenges and improve processes.
Since joining GPA, Manny has made many significant contributions that positively impacted business operations. He has implemented a million dollar enterprise resource planning (ERP) system that made it easier to gather insight from available data and automate routine tasks, such as reporting. To help make GPA’s warehouse operations more precise and efficient, he installed a Warehouse Management System (WMS) that dramatically increased logistical and inventory intelligence. Manny enhanced GPA’s mobile sales force using iPads integrated with corporate Customer Relationship Management (CRM) software, and built several tools that allow GPA’s geographically dispersed sales team to more efficiently check inventory and calculate custom pricing. He also built a business analytics infrastructure that makes it easier to extract meaningful data from reports, and built a business intelligence infrastructure which triggers specific business processes when specified events take place.
In short, Manny helps GPA function more intelligently and efficiently, which is why he was awarded GPA’s 2011 President’s Award, which is presented to one employee a year for high levels of achievement in promoting GPA’s corporate goals throughout the year, and for unselfishly going above and beyond the call of duty.
Prior to joining GPA, Manny worked at Union Beverage Co. for nine years, starting as a Help Desk Specialist, and working his way up to Corporate PC Support and then Assistant Network Administrator. In 2007 he joined GPA as the Senior Network Administrator, and was promoted in 2013 to his current position.
Manny has a Bachelor of Science degree in Pre-Medicine and a Minor in Biology from Northeastern Illinois State University. He stays connected to the latest developments in his field through his memberships in the Microsoft Advisory Council and the Executive Technology Club.